SECND
Browse help

Connections

Connect Shopify

Install SECND from the Shopify App Store to connect your store.

Last updated 2026-10-26

In short

Shopify connects through the Shopify App Store. Click Install on Shopify, install the SECND app, and approve its permissions in your Shopify admin. Shopify brings you back to SECND, connected. There's no store address or key to type.

Before you start

You need owner or staff-with-app-permissions access to your Shopify admin so you can install the SECND app. SECND works with any Shopify plan.

Note

Sign in to the Shopify admin for the store you want to connect before you start. If you manage several stores, Shopify asks which one to install SECND on.

Connect SECND

1.

Open Connect

In the SECND sidebar, click Connect. The page is titled Marketplaces.
SECND Marketplaces page with Connect buttons for every supported platform
2.

Click the Shopify card

Click Connect on the Shopify card, then click Install on Shopify. The Shopify App Store opens in a new tab.
3.

Install the SECND app

On the SECND listing, click Install. Shopify shows the permissions SECND needs. Click Install app to approve.
4.

Land back in SECND

Shopify sends you back to SECND with your store connected. SECND starts pulling your products immediately. Back in the first tab, the Shopify card shows as connected.

You can also start from Shopify: search for SECND in the Shopify App Store, or open it from Appsin your Shopify admin if it's already installed. Either way you end up in the same place.

Reconnect or reinstall

If SECND asks you to sign in to Shopify again, click Reconnect Shopify on the Shopify card. SECND already knows your store, so Shopify just asks you to approve the permissions again.

If you uninstalled the app, install it again from the Shopify App Store. Your SECND account and settings are kept.

Settings to configure

Open Shopify in Integrations. Its settings include the fields below.

Use Store Tags

When on, SECND uses the tags your Shopify store already applies to products instead of generating new ones. Leave on if you have a tag taxonomy you rely on for collections or filtering.

Publish Status

Whether new products SECND pushes are published to your storefront immediately (Active) or held back as Draft. Draft is the safe default while you're still tuning content.

Vendor Field

Whether Shopify's Vendor field is populated with the product's brand or your shop name. Use Brand if your storefront filters by brand; use Shop name if you resell consigned goods under your own banner.

Sales Channels

Which Shopify sales channels new products are published to: All channels, Selected channels (pick the list in the SECND desktop app), or Do not publish. Most stores leave this on All channels.

On Delist

What happens to the Shopify product when SECND delists it. Out of stock drops inventory to zero but keeps the product page live; Draft hides it from the storefront; Delete permanently removes it (SECND asks you to confirm).

Common issues

Have a question that isn't answered here? .